This 4 week full-time course of study focuses on the many choices available to pursue as you begin your career in the Hospitality industry
Text:
Hospitality Today, Sixth Edition
Rocco M. Angelo, CHA & Andrew N. Vladimir
Educational Institute of the American Hotel and Lodging Association
Duration: 4 WEEKS - 100 HOURS
Introduction:
The challenges of the Hospitality industry, the nature of the product and achieving superior service. The Travel and Tourism industry and career opportunities and strategies to begin a career path.
The Restaurant Industry:
Learn how to organize a restaurant and study key reasons for success and failure in this dynamic and diverse industry.
The Hotel Industry:
Learn how to appeal to the correct target market in many types of accommodation businesses. Includes many types of hotel and residential and retirement home Establishments
Club Organization and Operations:
Review the different types of clubs and club ownership arrangements. Overview of revenues, expenses and control.
Meeting Industry:
Review the types of meetings, the process of planning a meeting, and the role of meeting planners and civic and government agencies.
Cruises and Casinos
Learn the organization of cruise ships and casinos. Study the history of gaming and operations in a casino hotel.
Management and Leadership:
Study the evolution of management theory, tasks of management. Explore the importance of leadership, service orientation and people power.
Managing Human Resources: An overview of labour trends and human resources strategies.
Marketing and Selling:
Overview of marketing plans, advertising and personal selling.
Upon successful completion of the exam, you will earn a Certificate from the Educational Institute of the American Hotel and Lodging Association.